Unlock the Future of Growth: A Step-by-Step Blueprint for Marketers & Business Leaders Artificial Intelligence is no longer just a trend—it’s actively reshaping how modern brands attract, engage, and retain customers. In The AI Marketing Canvas, top business school professors Rajkumar Venkatesan (Darden) and Jim Lecinski (Kellogg, former Google VP) break down how real brands successfully integrate AI without getting overwhelmed by the tech. This book provides a practical, five-stage roadmap that takes you from basic automation and scattered tools to a fully AI-driven marketing engine. What You Will Learn: The 5-Stage Framework: How to transition seamlessly from Foundation, Experimentation, and Expansion to Automation and Networked Intelligence. Data-Driven Insights: How to organize your customer data so AI tools can actually generate revenue. Real-World Case Studies: Lessons from leading global companies leveraging predictive and generative AI. Practical Tools: How to choose the right AI tools for customer acquisition, personalization, and retention. Book Details: Title: The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing Authors: Rajkumar Venkatesan & Jim Lecinski Publisher: Stanford Business Books Target Audience: CMOs, Marketing Directors, Brand Managers, Business Owners, Digital Marketers, and Tech Entrepreneurs.